Lex is a writer who used to turn up her nose at SEO — with its forced keywords and its shady backlinks — until she met a team of people doing it right, and got roped in by her love of excellent content. Find her on Twitter @estherproject.
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How the Inbound Project will Rock Your World The term “inbound marketing” was coined in 2005, and in less than a decade has become nothing short of revolutionary. It has overhauled the marketing operations of major enterprise […]