Everybody says, “You need to write high-quality content,” but what does that mean?! How do you actually, practically create “great” content?
This exclusive checklist is a summary of 20 specific, actionable, and verifiable characteristics that separate the best content from the flood of the mediocre.
Attract search engines and engage users with these simple, to-the-point steps! Share this quality content checklist with your marketing team, and review each piece before you hit Publish to ensure that every asset you share is positioned for the best possible results.
Bonus: Part of your content marketing strategy is to position your brand as a thought leader in your field, but what makes content “thought leadership” material? These eight additional qualities will establish your voice at the head of the pack with Google and with your target market.