The Propecta Blog

3 Common Misconceptions About the SEO Benefits of Multiple Websites

Some SEO “shortcuts” are obviously black-hat, spammy techniques that everyone knows to avoid, others—multiple websites, for example—fall into a gray area. In some cases, there are good and justifiable reasons for managing multiple websites. In other cases, multiple sites are mistakenly used for SEO gains that don’t work or aren’t worth the effort.
Nate Dame By Nate Dame
April 4, 2017

50% of Search Queries are 4+ Words: How to Target Smarter Keywords

Half of all search queries are long-tail keywords. That means if your keyword/user intent strategy isn’t targeting these terms, you’re missing about half of your audience and half of your potential leads. Learn how to find, prioritize, and target keywords that drive more strategic traffic to your content.
Nate Dame By Nate Dame
March 13, 2017

Digital Transformation and SEO: A B2B Consultant Reveals How Brands Do It Best

B2B brands are diving into digital transformation (DX), and investing more and more resources into the process. We talked to Stephanie Miller, of Econsultancy, to get a deeper understanding about how digital transformation is impacting B2B sectors, and what role SEO is playing in those transformations.
Nate Dame By Nate Dame
March 7, 2017

STOP! These 7 Technical SEO Issues Need Your Attention NOW.

Technical SEO issues can undermine all of your engagement SEO efforts, but an automated technical audit can return a list of hundreds of items that aren't really worth your time. These 7, however, need your attention ASAP.
Jessica Hartman By Jessica Hartman
February 28, 2017

Google Carousel Expansion Explained: Examples for B2B

Earlier this month, Google quietly released a massive expansion to the number of carousels that appear on the first page of search results - even appearing on previously unaffected B2B queries. Catch up on what Google carousels are, how they work, and what they mean for your marketing efforts.
Nate Dame By Nate Dame
February 21, 2017